Cerimani

Cerimani

Consumer

This elegant, vibrant jewelry brand fuses classic Thai design with Art Deco style while donating $50 from each purchase to support the Southeast Asian communities that birthed the craftsmanship seen in every piece. Infinia refined the visual identity and color palette, creating unique patterns and overlays to bolster and distinguish the brand’s social media and online presence. We also provided art direction for both product and model photography (shot in NYC and Cape Town) and a distinctive voice for messaging, including all website copy and the "Crafted with purpose" tagline, now used as the brand’s primary hashtag.